UK Web Focus (Brian Kelly)

Innovation and best practices for the Web

Archive for June 15th, 2010

Shouldn’t Information Professionals Use A Dedicated Twitter Client?

Posted by Brian Kelly on 15 June 2010

I recently described Nicola McNee’s #CILIP1 Twitter campaign in which she encouraged librarians to respond to a KMPG report which questions the future of professional librarians.

I announced the post on Twitter:

Worried about the future for librarians? Join the #CILIP1 Twitter campaign – it’s taking off :-)

and was pleased to see, via the statistics provided by, the large number of retweets of my announcement and, I hope, active participation in the campaign.

Referrer statistics provided by bit.lyI was also interested to observe the referrer statistics provided by the service which summarised the Twitter clients being used when the link was followed.

As can be seen the majority of views came via the Web site, with smaller numbers for Adobe Air clients, mobile clients and other mobile interfaces.  The statistics also showed that use of the TweetDeck  client (which I use) was significantly less than the accesses from

I must admit I find this slightly surprising. Over a year ago colleague at Bath University admitted that he only “got” Twitter after using a dedicated client rather than the Twitter Web site.

In recent talks on “Exploiting the Social Web to Promote Your Resources” commissioned by the Strategic Content Alliance (SCA) I have described how I use TweetDeck to group the tweets to reflect my areas of interest.

An example of how I use TweetDeck so that alerts in areas of particular interest are grouped together is shown (note click on image for full-size display). If I so desire, I can configure the client so a audio and visual alert is provided when a new Columns in TweetDecktweet in one of the categories is posted.

As well as the search columns I also have columns for all my followers (the view you get using the Web site), mentions (the @briankelly columns), direct messages and any groups which I have created – I have a Bath group containing the Twitter used I follow who are based in or around Bath) I know that  some people have an A-List column containing the followers whose tweets they are particularly interested in.

I feel that information professionals who use Twitter should be aware of the benefits which can be gained from use of dedicated twitter clients – not only for their own benefits but also in advising their users of best practices for using Twitter effectively.

But perhaps librarians and information professionals aren’t allowed to install desktop applications and this is the reason for the popularity of the Web site. In which case a more sophisticated Web-based twitter client might be a useful tool to use. Why not give a try? As shown below this provides multiple configurable columns plus a tabbed interface.   Surely it’s time to move on from

Hootsuite Web-based Twitter client

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